Who we are

Real Marketing.
Real Marketers.

No fluff, no gimmicks—just data-driven marketing that delivers real results.

The Human Side of Data Science

Marketing isn't magic—it's science. But science should be easy to understand. That's where we come in.

At Arrows Up, we take complex marketing data and make it clear, actionable, and—most importantly—profitable. Our team of experts combines data science with real-world marketing experience to create strategies that drive measurable growth.

No guesswork. No wasted ad spend. Just real marketing that works.

Real Results.
Real Growth.

Scaling your business is not about guesswork. It is about leveraging data that drives measurable improvements.

With our tracking and optimization, every marketing dollar works smarter, leading to stronger conversions, higher ROI, and sustained business growth.

Founded by Marketers Who Get It

Mike and Scott have spent years helping businesses scale through data-driven marketing. After working with agencies that overpromised and underdelivered, they built Arrows Up to be the solution: a marketing partner that's transparent, strategic, and focused on results.

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Scott Heaton

Chief Strategist More About Scott

Michael DeWulf

Chief Technical Officer More About Michael
See how we helped this service business reach

+326% increase

in Return on Ad Spend Show Me How

The Arrows Up Difference

  • Data-Driven Decisions

    Everything we do is backed by real data—no gut feelings, no wasted spend.

  • Full Transparency

    You see exactly what's working and why, with no hidden fees or vague reports.

  • Smarter Strategies

    We test, optimize, and refine continuously, so your marketing is always improving.